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General

Tom Peters asks....

Inconspicuous Consumption

The Netflix Effect: Vacation homes are hardly the only luxury items that you can borrow. How about a Ferrari or a Gucci handbag?

New revolution targets the rich

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Property

Fancy owning a piece of this
If you've always dreamt of owning a luxury home in South Africa or the Caribbeab, fractional ownership might be the answer -

Luxury built on your own terms

£200 000 for a timeshare

Million dollar homes for a fraction of the price

Fractional ownership means luxury for less

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Hotels

Mayfair on a shoestring

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Aircraft and Jets

NetJets sees its fortunes soaring up, up and away

Joining the business jetset

Private jets for everybody

First Jet Order to Provide Fractional Ownership of the Eclipse 500 Aircraft in the Emerging 'Very Light Jet' Market

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Classic Cars

Get your motor running

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Supercars

Rent a Rolls

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Boats and Yachts

Fractional yacht ownership v Yacht charter

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Art

Will Democrats ride to museums' rescue?

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Corporate Hospitality

Timesharing for sports seats spreads across California

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Daniel Nissanoff writes "Temporary ownership means just saying no to second-best and letting yourself reach for the things that will thrill you over and over again-guilt-free." Read about Daniel and how the new auction culture will revolutionise the way we buy, sell, and get the things we really want in his new book Futureshop - www.auctionculture.com

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Fractional Lifers or "Transumers" are consumers driven by experiences instead of the 'fixed', by entertainment, by discovery, by fighting boredom, increasingly living a transient lifestyle, freeing themselves from the hassles of permanent ownership and possessions.

Read the latest about the consumer group that is part of this growing trend and the businesses promoting themselves within the sector at www.trendwatching.com/briefing/



Bom Sucesso
Bom Sucesso
Bom Sucesso Design Resort turns property into an art form. 23 of the world's most renowned architects, including Stirling prize winner David Chipperfield, have designed a superb range of contemporary homes on the Silver Coast north of Lisbon, Portugal. Buy a sixth share of an original Alvaro Siza Viera three-bed villa for £120,000 or a sixth of the circular house by Graca Dias and Egas Viera for just £105,000. All fractional villas come fully furnished and all owners will have full use of amenities on the five-star resort including a championship 18 hole golf course.
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Ultimate Escapes
Ultimate Escapes
Experience all the comforts of a vacation home, the services of a fine hotel and a world of spectacular destinations for you to enjoy. Ultimate Escapes is a luxury destination club that offers members the use of luxury residences at exciting resort and metropolitan destinations throughout the United States, Mexico, the Caribbean and Europe.
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